The Difference Maker: Being ICF-accredited in a Multibillion Industry
Coaching has ushered itself into mainstream dominance. Umesh Venkatesh, an executive from Encora Inc. stated that in 2019, the coaching industry generated values reaching estimations of up to 15 billion USD. The coaching industry grows at a rate of 6.7% every year. And in 2022, the coaching industry is expected to generate up to 20 billion dollars. As the coaching industry inevitably grows, the options for consumers of coaching content and services, inescapably blossom in variety.
As professionals, coaches are expected to implement necessary means to make a convincing case for themselves— to gain that edge that will separate superior coaching practices head and shoulders above mediocrity. What could be the difference-maker?
Qualification and Credibility
There are seemingly endless options for online courses, online consultations, and many other coaching-related services online. Professionals, visionaries, and industry are inclined to ensure that they are pushing the boundaries of their practice by providing a plethora of products and services that will cater to their respective markets. What better way to do so than to show commitment to the pinnacled degree of priming, proficiency, and standards in coaching practices and services? Such standards are made available exclusively to experts accredited by the globally recognized organization, the International Coaching Federation.
Access to a Large Network
Coaches practice the arts and sciences of the industry in colorful and varied ways. With the help of an ever-evolving knowledge base, ICF-accredited coaches are prepared for a dynamic industry that can only get bigger, broader, and wider. Quality assurance is given paramount importance as they become part of a community that opens opportunities and access to resources, publications, updates, and news about the industry at large. Where better to look than a world-renowned authority like the ICF?
Customized Coach Training and Practice
Accreditation was once viewed as a bonus rather than a requirement for coaches. But as coaching became more and more prevalent and mainstream, clients have begun to look to credibility and qualification when choosing coaches to work, develop, and grow with.
The industry has transformed into a fast-paced, ever-evolving tapestry of strategy and tactics. It has become one of the fastest-growing industries in the world and survival often lies in knowing the ins and outs of the trade. As more organizations and more individuals find their way into the coaching industry, specialized expertise has become a foremost preference and that can be the difference between a good coach and a great coach.
And this is where the next wave of excellent coaches will come from - training institutions that know how to work with the unique characteristics of each coach, and support them in their specializations.
With so much industry growth, coaches should ensure they are doing due diligence when it comes to choosing the right training program. If you are interested in learning more about our Startup Coaches and our ICF accredited programs, please message us.
